Primis Olive Oil

This olive oil is actually produced by an old childhood friend of mine. Primis is his last name — he’s Greek, and he’s really into olive oil, and he went into olive-oil importing a couple years ago. He sources really great, fresh, early-harvest olive oils. A lot of the extra-virgin olive oils on the market will be blends. So there might be some early-harvest olives in there, but there’s also some later-harvest stuff. Generally, the early-harvest olive oils have a more robust flavor: more of that pepperiness and spiciness, more of the astringency, a little more of the bitterness, all those flavors that people look for in really good extra-virgin olive oils. Primis is very devoted to really sticking with the best olives and bringing out those flavors consistently. The product changes from year to year because it’s a different harvest of olives every year, in the same way that a wine will change from year to year, even from the same vineyard and the same grapes and the same producer. For me, that’s just a mark of the quality. They’re getting you the real flavor of the olives. It’s been consistently among the best olive oils that I’ve had.